Alternative Hair Show London 2019
Today I’d like to share with you few images from the incredible event I had an honour and pleasure to photograph last weekend. Alternative Hair Show this year took place at Salon International, ExCeL London. The show was simply amazing! Loud music, deep bass, moody lighting and full audience all complemented this grand display of hairdressing art. As it would be extremely difficult or plain impossible to describe it with words let’s get straight to images without further ado. Shall we?
Fashion Photographer London – iPhone Challenge
Can you believe it’s been 10 years since the first iPhone was introduced? In less than a decade iPhone has become not only the most popular mobile phone in history, but with estimated 160 Billion images taken last year alone, also the most popular camera ever. With many news reporters using it as the main tool of the trade, recent Apple’s advertising campaign featured on billboards around the world or front cover and entire editorial in Elle Australia shot by fashion photographer exclusively on iPhone it is fair to say it is no longer a novelty but viable commercial tool if placed in the right hands.
Faking The Seasons – Fashion Photographers London
Fashion Photographers London have quite interesting job indeed. Since we live and work in four seasons climate zone we also follow four seasons fashion patterns. The fun part though is that the fashion brands have to prepare their advertising materials at least few months in advance. There are two options.
Bridal Fashion – Fashion Photographer London
For anyone dreaming of being fashion photographer London definitely is one of the top locations in Europe or even the world. Not only you have access to best models, make up artist, fashion stylists but also there is a real ocean of opportunities. Nowhere else you will find such variety of jobs and assignments. From grungy, urban fashion shoots in Shoredith or Camden to stunningly glamorous photo shoots in beautiful castles and old, full of character mansion houses around London. And about one of those I would like to tell you today. Bridal fashion is rather specific field and certainly not for everyone. On technical side it demands extensive knowledge of lighting and editing. It takes great amounts of time and effort to make (often by hand) one of those beautiful wedding dresses that every bride dreams of from the moment she could dress her first doll. It is my job to make sure that all those perfectly designed details and laces translate into equally beautiful photographs. But besides technical, there is also another, very important side of bridal fashion shoots. It is, as I like to call it the soul factor. Those images just need to have soul. There needs to be beauty, elegance, sophistication and romance. It truly is one of my favourite genres because it resonates with me. All of those things are aspects of life I really value not only at work but also in every day’s life. Sadly in today’s fast paced world, dominated by technology there is less and less room for romance. That’s why I feel that we as artists have very important mission on hands. I hope you can sense it in my photographs…
Generally in fashion world there are two groups of people, those who set the trends and those who follow them.
It’s pretty much the same in fashion photography.
Fashion photographers are presented with two choices. You can copy the “big names” and if done right this will definitely keep you in the game or you can experiment, take a risk and reach higher.
We all know the importance of lighting in fashion photography. In most cases this is the very ingredient that sorts out the men from the boys. So I set myself a challenge to experiment with it.
Most of fashion photography is done with natural light or strobes, I wanted to do something different. The lights of my choice for this shoot were fluorescent Interfit Super Cool-Lite 9 MkII.
Equipped with both reflectors and softboxes this handsome units allowed me just the right amount of control over the light intensity and quality. If you would like to know more about those lights, check our full review right here. I no longer want to bore you with technicalities so will let the results speak for themselves.
Since fashion shoot is never single handed effort, please let me give credit where is due:
Designer: Anoosh Naghibi
Model: Samantha (Base Management London)
Hair & Make Up: Leticia Ruiz Caballero